In this course, we will teach you how to rank a website on the first page of Google using Search Engine Optimization approaches.
What is SEO (Search Engine Optimization)?
Seo (also known as Search Engine Optimization) is a kind of online marketing approach, which places your site on the top of search engine results (for e.g. Google, Yahoo and Bing) for unlimited free traffic.
Why is SEO (Search Engine Optimization) important?
There is more than 3.5 billion Google searches every single day (statistic from www.internetlivestats.com), can your potential customers find you when they Google about the products or services you’re providing?
Seo (Search Engine Optimization) permits you to put your website on top of your competitors’ site. The better you are able to optimise your site, the higher your site is ranked in the Search Engine Results Page (SERP). It is certain that your prospective customers view your site on the search engines’ listings before they reach your competitors.
The reality is – each and every day your potential clients are searching for your products or services on the web. You will be able to target this particular group of potential prospects who’re searching for your products or services and convert them to become your clients. The attractive element – you get connected to them totally free!
Who should you do Seo (Search Engine Optimization)?
We believe the true value of an Internet site is based on the number of leads it can deliver to the owner for the continuing development of the business. What’s the point of possessing an Internet site with no leads being generated from it? Furthermore, Search engine optimisation gives you cost-free and limitless leads. We advise all site owners to perform SEO for better traffic and lead generation. It assists to grow your branding at the same time.
How can Seo (Search Engine Optimization) assist in your business?
Rather than trying to find customers, SEO delivers customers to you. Picture when your prospective customers do some searching online for the products or services that you’re offering and your site shows up. The closure rate is extremely high because you are connecting with this group of prospects who’re already interested in your products or services.
In addition to that, SEO enables you to target prospects all across the globe. They merely require an Internet access to be connected to you. All you have to do is to optimise the key phrases which online users are searching for.
What are the benefits of Seo (Search Engine Optimization)?
Unlimited Free leads
The advertising costs on newspapers can cost you a few thousand dollars per day. Search engine optimisation enables you to get connected to your clients at no cost! The traffic to your Internet site is limitless.
In contrast to newspaper’s advertisement, you have to pay to get readers to see your ads. This group of readers can consist of individuals who aren’t enthusiastic about your products or services. Search engine optimisation makes it possible for a targeted audience. Only if potential prospects search for the key phrases that you’ve optimized, your site will show up.
As an example: If you’re a private tutor, your website only will show up when Online users search for key phrases that you’ve optimized, like “home tutor’, “private tutor” etc.
Expose your advertisement Twenty-four hours a day, Seven days a week
Obviously, the world-wide-web is usually available and so is Google. Search engine optimisation permits your site to be found around the clock, Seven days a week, all across the globe.
Seo (Search Engine Optimisation) Summary
The question is still: can your potential customers come across your site if they Google about the products or services you are providing? The answer is a YES!
What You Will Learn in This Course
- Introduction to seo
- Keywords research
- Domain name and web hosting
- WordPress and plugins
- On-page seo
- Off-page seo
- Social media
- Rank tracking